Who We Are

The Foundation of Group AR was laid by late Shree R.M. Shah, by establishing Ashish Cable Corporation in year 1984. Mainly into trading of Electrical Wires & Cables at that time, Shree R.M.Shah’s vision was to expand into distribution of other Electrical Products. With this vision & his perseverance, the group companies were established later.

Group AR has set new landmarks year after year. Today it is undoubtedly the leading distributor of Electrical Products in Western India. Group AR represent Companies like Polycab, L & T, Havells, Legrand, CG Power, ABB, Dowell’s, Yamuna Densons, Hohm, Siemens, Schneider & many more.

We feel pleasure to introduce our ambitious venture “Group AR” as an entity that takes care of every Electrical Product requirement of its esteemed clients across Gujarat, Rajasthan, Maharashtra, and Madhya Pradesh. For the last 38 years, Group AR has been venturing into a new geographical arena & making the utmost effort to make the best deal available to its clients.

Group AR Infrastructure

  • 275+ Cr Turnover
  • 50+ Cr Inventory
  • 150+ Manpower
  • 20+ Vertical Head
  • 7500+ Customers
  • Representing 12+ well-known Brands
  • 5500+ Products,
  • 7500 sq ft Office & Corporate Office at Ahmedabad,
  • Branches at Udaipur, Indore, Surat, Rajkot, Vadodara & Bhopal
  • State Of Art Office & Warehouse
  • 1,50,000 sq. ft. Warehouse Area
  • Exclusive Retail Show Room at Gandhi Road – Ahmedabad
  • Hohm Experienced Center at Vijay Cross Road – Ahmedabad
  • www.theelectriconline.com B2C Portal For Online Customer
  • Exclusive Lighting Display Showroom For 5000 + Products of National & International Brands

Our Group Companies

A R Electro Power Pvt. Ltd
A R Enterprise
Light Inside
Ashish Cable Corporation
Arete Electro Power Pvt Ltd
A R Online Electrical Pvt Ltd

We also represent International And National Brands in Lighting.

Growth Plan

Market Development: Group AR has achieved remarkable growth of 25% since last 5 years. Progressively aiming for 30% for next 3 years.
Market Diversification: We have successfully diversified in multiple segments like Industrial Automation, Electrical Motors, Home Automation & other Distribution Products, Solar EPC , Electrical Contracting, EV EPC
Product Development: New Products takes us to verticals such as ready panels, cable trays, compact sub stations, drives, PLC, automation of plants and much more
Market Penetration: With Exports in mind, we are looking for an overseas partner / overseas representative.
New Avenue: Power vertical – Power Factor Solution- Reactive Power Solution, Solar EPC, & Electrical Turnkey Projects.

Core Team

Shree R M Shah

Founder, Group A R

Mr. Ashish Shah

MD, Group A R

Mr. Dhaval Shah

CEO, Light Inside

Mr. Dinesh Shah

Head, A R Enterprise

Mr. Hemandra Shah

Head, Ashish Cable corporation

Mr. Deep Shah

Head, Business Development

Functional Heads

Mr. Pragnesh Shah

VP, Switchgear Division

Mr. M M Joshi

President, Marketing

Mr. Bhavin Patel

G M, Retail Sales

Sales Team

Mr. Amar Doshi

ASM, Retail Sales

Mr. Mitesh Bhatt

ASM, Retail sales

Mr. Lokesh Talesara

Branch Head, Rajasthan

Mr. Ashish Patidar

Branch Head, Madhya Pradesh

Mr. Kaushal Sanghavi

Branch Head, Surat

Client & Partners